Gum packaging is more than just a wrapper - it protects freshness and enhances branding. Whether you're launching a new product or optimizing existing packaging, choosing the right solution is essential for success. We provide flexible and responsible gum packaging options designed to keep your product fresh while making a lasting impression.
Different gum products require different packaging formats. From individually wrapped pieces to multi-pack solutions,
we offer a variety of options to suit your brand’s needs.
Some of the most popular choices include:
Flow Packs – Lightweight and cost-effective, ideal for individually wrapped gum or small packs. See flow
Blister Packs – A structured and protective option that enhances product visibility. See blister
Resealable Pouches – Great for larger quantities, offering convenience and extended freshness. See bags
Paper-Based Packaging – A responsible alternative for brands looking to reduce plastic use. See boxes & envelopes
No matter the format, our packaging solutions ensure easy handling, effective branding, and a positive consumer experience.
Explore our recommended combinations of products and packaging formats, helping you quickly identify the best options for your needs.
Good chewing gum packaging should be easy to recognize from a distance and easy to understand up close. We work with packaging concepts that balance brand expression with clear product communication, helping the final design support both impulse purchase and repeat recognition in a competitive confectionery category.
The best format depends on the gum type, portion, consumer occasion and retail channel. Back to Basics can help you compare options, connect packaging with artwork and regulatory requirements, and move from an initial packaging direction to a finished retail-ready solution. Specific pack-type pages should be linked from this hub so buyers can explore the formats in more detail.
Recyclability is increasingly important to many consumers, and we are working on gum packaging options that support easier recycling without compromising performance or design.
Our sales team is here to help you find the perfect fit for your needs. Get in touch today and we’ll make sure you get all the details you need to make the right choice.
At Back to Basics we believe in making private label easy, effective, and innovative. With all key functions under one roof, we offer a seamless journey from idea to finished product.
Gum packaging is a key part of how the product is understood, used and noticed at shelf. Back to Basics helps private label and retail teams match the gum format with packaging that supports convenience, product protection and strong branding. Whether the concept is based on sticks, pellets or filled gum, the packaging should make the proposition clear and fit the way consumers are expected to use it.
Gum sticks call for packaging that keeps the product compact while still providing enough space for brand communication and mandatory information. Depending on the concept, the format can emphasize portability, easy access and a familiar shopper experience. We help evaluate the available pack types and identify a solution that fits both the sticks and the intended retail setting.
Pellet gum can work in several packaging directions, from portable formats designed for repeated use to larger packs intended for sharing. The choice should take into account pellet size, quantity, opening and closing functionality, branding surface and shelf placement. Back to Basics can help combine these considerations into a practical packaging recommendation.
Filled gum may require particular attention to product protection and pack fit, while the packaging also needs to communicate the added sensory experience. We help select a format that supports the product and gives the brand enough space to explain the filling, flavor or other differentiating features.
